Building Partner Channels: Affiliates and Influencers

Design a competitive affiliate program structure, including commission rates and cookie duration.

Select and set up an affiliate management platform (e.g., ShareASale, Impact).

Develop criteria for identifying ideal affiliate partners (bloggers, content creators) for your niche.

Draft outreach templates to recruit and onboard new affiliate partners.

Develop criteria for selecting TikTok micro-influencers and identify a shortlist of potential partners.

Draft an outreach email and define key terms for a micro-influencer collaboration.

Create unique discount codes to track sales from specific influencer campaigns.