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Social media influencer 101
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Module 4
Producing Short & Long-Form Video
1
Smartphone Videography Essentials
Record a short-form video (under 60 seconds) on your smartphone with steady framing and clear audio.
2
CapCut Basics: Edit Videos Like a Pro
Use a free video editing app (e.g., CapCut) to trim clips, add text overlays, and apply transitions.
3
Adding Trending Audio to Your Short-Form Video
Add trending audio or music to a short-form video using TikTok's or Instagram's native editor.
4
Structuring Your YouTube Video
Plan and outline a YouTube video using a structure (hook, intro, main content, call to action).
5
Filming Your Longer Video: From Outline to B-Roll
Record a longer-form video (3-10 minutes) following your outline, including simple B-roll shots.
6
Free Video Editing: From Cuts to B-Roll
Edit a longer-form video with cuts, text, and B-roll using a free editing tool.
7
Crafting Clickable Canva Thumbnails
Create an engaging thumbnail for a YouTube video using Canva.
Previous module
Creating Static Visual Content
Next module
Content Strategy & Planning