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Module 7
Video Production & Repurposing
1
Sourcing B-Roll with AI and Stock Libraries
Generate or source relevant B-roll footage using Runway ML, Pexels, or other stock libraries.
2
CapCut: AI Video Assembly
Assemble AI-generated video clips, voiceovers, and B-roll into a cohesive video using CapCut (desktop or mobile).
3
CapCut Video Enhancement Essentials
Apply transitions, text overlays, and background music to enhance the video narrative in CapCut.
4
Canva CTR Thumbnail Design
Design a high-impact video thumbnail using Canva based on high click-through-rate (CTR) principles.
5
YouTube SEO for Discovery
Optimize a YouTube video for discovery with an SEO-focused title, description, tags, and timestamped chapters.
6
Repurpose Video for Social Media with Opus Clip & Klap
Repurpose one long-form video into multiple short-form clips for TikTok, Reels, and Shorts using Opus Clip or Klap.
7
Multi-Platform Video Scheduling with Buffer/Later
Schedule and cross-post video content to multiple platforms using a tool like Buffer or Later.
8
Mastering Video Performance Analytics
Analyze video performance metrics (e.g., retention, CTR) using YouTube Studio and platform-native analytics.
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AI-Powered Video Marketing Strategy
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SEO & Organic Search Foundations